Estate Media was formed in 2017 to provide public information services for state transportation and local agency infrastructure projects. The company applies design thinking principles and creative concepts to its public information, communication, and marketing services. This strategy enhances the impact of a campaign by employing a variety of proven engagement techniques to increase reach.

Design thinking takes the principles of design - inspiration, ideation and implementation - and tests a variety of approaches in order to achieve desired goals. The company’s founder, Jen Van Rensburg, has a proven track record of achievement in cross-channel messaging and customized outreach. The company is DBE and ESB certified with the Colorado Department of Transportation and local and state agencies, and with the Arizona Department of Transportation and Florida Department of Transportation.

Public Information & Marketing Services

• Public Information Services to maximize outreach and manage project solutions

• Marketing for transportation, technology and retail sectors

• Digital Content including websites, blogs, newsletters

• Branding - creation of brand messaging and reinforcement

• Technical Writing - white papers, short form copy, promotions

• Project Management and integration across all platforms

• Customer Acquisition - campaign development and analysis

• Paid Search Optimization - expert in ad creative and optimization

• Email, marketing, communications and public relations campaigns

• Subject Matter Experts  - construction, engineering and technology